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Social media usage in Poland

Statistics report on social media usage and social networking in Poland

Social media usage in Poland

This report presents a range of selected statistics and data about Poland's social media usage and social networks. It provides an overview of the major social media platforms and a snapshot of how internet users and companies use social media. The report also presents the impact of coronavirus (COVID-19) pandemic on social media usage in Poland.

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Table of contents

Overview

9
  • Premium Statistic Social media value in Poland 2015-2022
  • Premium Statistic Leading social networks ranked by market share in Poland 2019-2023
  • Premium Statistic Most-used social media platforms in Poland 2021-2023
  • Premium Statistic Types of social media accounts followed in Poland 2023
  • Premium Statistic Top grossing social media apps in Poland 2023
  • Premium Statistic Most downloaded social media apps in Poland 2023
  • Premium Statistic Leading social media platforms in Poland 2022, by reach
  • Premium Statistic Leading social media platforms in Poland 2022, by ATS
  • Premium Statistic Leading social media platforms in Poland 2022, by viewability

Social media user demographics

9
  • Premium Statistic Number of social media users in Poland 2014-2023
  • Premium Statistic Forecast of social network users in Poland 2017-2027
  • Premium Statistic Share of people using social media in Poland 2016-2023
  • Premium Statistic Share of people using social media in Poland 2018-2023, by age
  • Premium Statistic Share of people using social media in Poland 2018-2023, by sex
  • Premium Statistic Share of people using social media in Poland 2018-2023, by education
  • Premium Statistic Social media real users in Poland in 2022, by place of residence
  • Premium Statistic Share of people who have a social media account in Poland 2008-2023
  • Premium Statistic Social media users in Poland in 2023, by age

Facebook

9
  • Premium Statistic Number of Facebook users in Poland 2023-2024
  • Premium Statistic Share of Facebook users in Poland 2024, by age and gender
  • Premium Statistic Average time spent (ATS) on Facebook in Poland 2022, by age and gender
  • Premium Statistic Engagement rate for Facebook posts in Poland 2023
  • Premium Statistic Monthly Facebook downloads in Poland 2022-2023
  • Premium Statistic Number of Messenger users in Poland 2023-2024
  • Premium Statistic Messenger users by age and gender in Poland 2024
  • Premium Statistic Facebook's market share monthly in Poland 2023-2024
  • Premium Statistic Number of Facebook users in Poland 2017-2027

YouTube

9
  • Premium Statistic YouTube users in Poland 2022, by age and gender
  • Premium Statistic YouTube real users in Poland in 2022, by education
  • Premium Statistic YouTube users in Poland 2022, by place of residence
  • Premium Statistic Average time spent (ATS) on YouTube in Poland 2022, by age and gender
  • Premium Statistic YouTube Shorts views in Poland 2022
  • Premium Statistic YouTube Shorts watchtime in Poland 2022
  • Premium Statistic Annual increase in YouTube Shorts viewership in Poland 2022
  • Premium Statistic Leading YouTube channels in Poland 2023, by subscribers
  • Premium Statistic YouTube's market share monthly in Poland 2023-2024

Instagram

7
  • Premium Statistic Instagram's market share monthly in Poland 2023-2024
  • Premium Statistic Share of Instagram users in Poland 2024, by age and gender
  • Premium Statistic Instagram real users in Poland in 2022, by education
  • Premium Statistic Instagram real users in Poland in 2022, by place of residence
  • Premium Statistic Average time spent (ATS) on Instagram in Poland 2022, by age and gender
  • Premium Statistic Main reasons for using Instagram in Poland 2019-2023
  • Premium Statistic Using influencer recommendations on Instagram in Poland 2019-2023

TikTok

9
  • Premium Statistic TikTok real users in Poland in 2022, by age and gender
  • Premium Statistic TikTok real users in Poland in 2022, by education
  • Premium Statistic TikTok real users in Poland in 2022, by place of residence
  • Premium Statistic Average time spent (ATS) on TikTok in Poland 2022, by age and gender
  • Basic Statistic Leading TikTok creators in Poland 2022, by follower count
  • Premium Statistic Favorite content categories for TikTok viewers in Poland 2022
  • Premium Statistic Favorite content categories for TikTok creators in Poland 2022
  • Premium Statistic Using influencer recommendations on TikTok in Poland 2023
  • Premium Statistic Attitudes towards TikTok in Poland 2022

Twitter

6
  • Premium Statistic Twitter's market share monthly in Poland 2023-2024
  • Premium Statistic Twitter real users in Poland in 2022, by age and gender
  • Premium Statistic Twitter real users in Poland in 2022, by education
  • Premium Statistic Twitter real users in Poland in 2022, by place of residence
  • Premium Statistic Average time spent (ATS) on Twitter in Poland 2022, by age and gender
  • Premium Statistic Monthly X (Twitter) downloads in Poland 2022-2023

Others

10
  • Premium Statistic Snapchat real users in Poland in 2022, by age and gender
  • Premium Statistic LinkedIn real users in Poland in 2022, by age and gender
  • Premium Statistic Twitch real users in Poland in 2022, by age and gender
  • Premium Statistic Pinterest's market share monthly in Poland 2023-2024
  • Premium Statistic Reddit's market share monthly in Poland 2023-2024
  • Premium Statistic Tumblr's market share monthly in Poland 2023-2024
  • Premium Statistic Monthly LinkedIn downloads in Poland 2022-2023
  • Premium Statistic Monthly Pinterest downloads in Poland 2022-2023
  • Premium Statistic Monthly Reddit downloads in Poland 2022-2023
  • Premium Statistic Monthly Snapchat downloads in Poland 2022-2023

User behavior

8
  • Premium Statistic Share of people who used instant messaging to talk to friends in Poland 2005-2023
  • Premium Statistic Share of people who posted on forums, newsgroups or social media in Poland 2005-2023
  • Premium Statistic Favorite social media platforms in Poland 2021-2023
  • Premium Statistic Main reasons for using social media in Poland 2023
  • Premium Forecast Most common social media activities in Poland 2023
  • Premium Statistic Reasons for using the metaverse in Poland 2022
  • Premium Statistic Most attractive metaverse features or services in Poland 2022
  • Premium Statistic Planned monthly expenses for the metaverse in Poland 2022

Impact of COVID-19 on social media

6
  • Basic Statistic Leading social media services during COVID-19 in Poland 2019-2020, by user numbers
  • Basic Statistic Often used services & communication forms during COVID-19 outbreak in Poland 2020
  • Basic Statistic Time spent in social media during COVID-19 in Poland 2020
  • Basic Statistic Mobile apps usage during the coronavirus epidemic in Poland 2020
  • Basic Statistic Changes in instant messaging usage due to COVID-19 in Poland 2020
  • Basic Statistic Change social media visits due to COVID-19 in Poland 2020
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FURTHER REPORTS

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