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Based on data on the out-of-home advertising market in the United Kingdom, it was found that digital OOH ad revenue accounted for 63 percent of total out-of-home revenue in the country in 2022. This is the first time the share dropped year on year.
Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022
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Other statistics that may interest you Digital out-of-home advertising in the United Kingdom (UK)
Global market overview
5
- Premium Statistic Digital out-of-home (DOOH) advertising revenue worldwide 2018-2028
- Premium Statistic Distribution of the OOH advertising market value worldwide 2022-2025, by type
- Premium Statistic DOOH ad revenues of selected outdoor media companies worldwide 2023
- Premium Statistic Total & digital revenue changes of selected outdoor ad companies worldwide 2023
- Premium Statistic Growth of digital media budgets worldwide 2024, by format
UK market overview
6
- Premium Statistic DOOH ad spend in the UK 2019-2023
- Premium Statistic DOOH ad spending growth in the UK 2018-2025
- Premium Statistic Digital share of OOH advertising revenue in the UK 2011-2022
- Premium Statistic DOOH advertising campaigns in the UK 2023, by purchase method
- Premium Statistic Number of DOOH impacts in Great Britain 2020-2023
- Premium Statistic DOOH impacts in the UK 2023, by accuracy of delivery
Screens
4
Marketer insights
6
- Premium Statistic DOOH formats used in the UK 2022
- Premium Statistic Advantages of DOOH advertising in the UK 2023
- Premium Statistic Needs driving prDOOH investments in the UK 2023
- Premium Statistic Programmatic DOOH advertising benefits in the UK 2022
- Premium Statistic Programmatic ad formats identified as growth areas in Europe 2023
- Premium Statistic DOOH creative executions used in the UK 2022
Sustainability
3
Further related statistics
18
- Mexico: DOOH ad spending 2016-2020
- Out-of-home advertising revenue in China 2013-2019, by platform
- Frequency of seeing static out-of-home (OOH) ads in the United Kingdom (UK) 2015-2016
- OOH media revenue worldwide 2016, by type
- Digital advertising spending share in Brazil 2017-2018
- Digital's share in advertising spending in Chile 2014-2023
- Digital share of ad spend in Germany 2020-2023
- Digital share of advertising spending in Bulgaria 2008-2015
- Distribution of consumer durables digital ad expenditure in India 2023, by format
- Digital advertising expenditure in Hungary 2008-2015, by medium
- Global digital signage display market value 2016-2021
- Digital advertising spending change in Taiwan 2008-2015
- Digital advertising spending share in Taiwan 2008-2015
- Internet advertising market size Hong Kong 2010-2019
- Digital audio services ad spend growth in the U.S. 2021-2025
- Leading advertisers during CyberDay in Chile 2023, by estimated digital ad spending
- Forecasted digital advertising expenditure Thailand 2021, by platform
- Argentina: largest dairy digital advertisers 2019
Further Content: You might find this interesting as well
Statistics
- Mexico: DOOH ad spending 2016-2020
- Out-of-home advertising revenue in China 2013-2019, by platform
- Frequency of seeing static out-of-home (OOH) ads in the United Kingdom (UK) 2015-2016
- OOH media revenue worldwide 2016, by type
- Digital advertising spending share in Brazil 2017-2018
- Digital's share in advertising spending in Chile 2014-2023
- Digital share of ad spend in Germany 2020-2023
- Digital share of advertising spending in Bulgaria 2008-2015
- Distribution of consumer durables digital ad expenditure in India 2023, by format
- Digital advertising expenditure in Hungary 2008-2015, by medium
- Global digital signage display market value 2016-2021
- Digital advertising spending change in Taiwan 2008-2015
- Digital advertising spending share in Taiwan 2008-2015
- Internet advertising market size Hong Kong 2010-2019
- Digital audio services ad spend growth in the U.S. 2021-2025
- Leading advertisers during CyberDay in Chile 2023, by estimated digital ad spending
- Forecasted digital advertising expenditure Thailand 2021, by platform
- Argentina: largest dairy digital advertisers 2019
Outsmart Out of Home. (March 14, 2023). Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022 [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. "Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022." Chart. March 14, 2023. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. (2023). Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. "Share of Digital in Out-of-home (Dooh) Advertising Revenue in The United Kingdom (Uk) from 2011 to 2022." Statista, Statista Inc., 14 Mar 2023, https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home, Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022 Statista, https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/ (last visited May 13, 2024)
Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022 [Graph], Outsmart Out of Home, March 14, 2023. [Online]. Available: https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/