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Leading impactful social media ads Thailand 2023

Published by Statista Research Department, Aug 9, 2023
According to a survey on social media advertisements conducted by Rakuten Insight in July 2023, around 52 percent of the respondents indicated that ads developed by trusted brands were most appealing to them. This was followed closely by customer reviews with approximately 49 percent share of the survey participants.

Most impactful social media ads in Thailand as of July 2023

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Release date

August 2023

Region

Thailand

Survey time period

July 13 to 31, 2023

Number of respondents

29,168 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

The survey question: "What kind of social media ads do you find most impactful? (choose all that apply)"

Figures have been rounded.

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Overview

4

Leading markets

4

Social media platforms

4

Influencers

4

Audience

3

Consumer behavior and preferences

5

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Topics

Advertising industry in ThailandDemographics of ThailandE-commerce in ThailandThe digitalization in the media in Thailand Social commerce in Thailand
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