Purchase criteria for personal care in the Netherlands 2023

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When asked about "Purchase criteria for personal care", most Dutch respondents pick "Quality" as an answer. 50 percent did so in our online survey in 2023.Find this and more survey data on purchase criteria for personal care in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Purchase criteria for personal care in the Netherlands as of December 2023

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Number of respondents

2,020 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Based on which criteria do you usually select your body care and cosmetics products?"

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