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Average value of IAP gaming app transactions 2020-2021, by genre

Published by
J. Clement,
Aug 30, 2023
In 2021, paying casino app users spent an average of 12.28 U.S. dollars per in-app purchase transaction, ranking highest among all measured gaming genres worldwide. Arcade gaming app spenders ranked last with an average IAP transaction value of 5.14 U.S. dollars.

Average spend per in-app mobile game transaction worldwide in 2020 and 2021, by genre (in U.S. dollars)

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Release date

March 2022

Region

Worldwide

Survey time period

2020 and 2021

Special properties

based on apps built with Unity; 6.4 = 6.40 USD, 6.04 = 6.04 USD

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Statistics on " Gaming monetization "

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Overview

4

Consumer behavior

5

Free-to-play (F2P) games

5

Premium games

4

In-game purchases

4

In-app purchases

7

Gaming subscriptions

8

In-game monetization leaders

6

Spotlight: NFT, gamefi & play-to-earn

8

Further related statistics

19

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Topics

Mobile gaming market leadersVideo game industryMobile app usageMobile app monetizationOnline gaming
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