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Most influential regional media in Poland 2020-2023

Published by Małgorzata Puzio, Feb 5, 2024
In the IMM ranking of the most frequently quoted regional media in Poland in 2023, first place was taken by Gazeta Krakowska with 1.4 thousand cross-media references. It was followed by Radio Poznań and Radio Gdańsk.

Most influential regional media in Poland from 2020 to 2023, by number of cross-media references

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Release date

January 2024

Region

Poland

Survey time period

2020 to 2023

Number of respondents

563.478*

Special properties

Media messages

Supplementary notes

* Sample for the year 2022.The research was done on the basis of monitoring materials from the press, radio, television and Internet portals where media names were mentioned:
- press titles,
- Internet portals,
- radio stations, television stations or the titles of their programs.

The analysis covers all messages that quote or refer to reports that originally appeared in other media. The IMM prepares a report on the basis of all those messages in which the media refer to the reports of other media.

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