EliteSingles brand profile in the UK 2023
When it comes to online dating users, brand awareness of EliteSingles is at 44 percent in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is EliteSingles in the UK?
In total, 9 percent of UK dating service users say they like EliteSingles.
What is the usage share of EliteSingles in the UK?
All in all, 6 percent of dating service users in the UK use EliteSingles.
How loyal are the users of EliteSingles?
Around 4 percent of dating service users in the UK say they are likely to use EliteSingles again. Set in relation to the 6 percent usage share of the brand, this means that 67 percent of their users show loyalty to the brand.
What's the buzz around EliteSingles in the UK?
In November 2023, about 8 percent of UK dating service users had heard about EliteSingles in the media, on social media, or in advertising over the past three months.