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In 2021, advertising spending in the Philippines lay at almost 2.1 billion U.S dollars. The clear majority of this was spend on TV & video advertising, followed by digital banner and search advertising. Print advertising on the other hand only accounted for around 75 million U.S. dollars in spending.
Value of advertising spending in the Philippines in 2021, by segment (in million U.S. dollars)
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Statista. (December 1, 2021). Value of advertising spending in the Philippines in 2021, by segment (in million U.S. dollars) [Graph]. In Statista. Retrieved May 23, 2024, from https://www.statista.com/forecasts/1279469/advertising-spending-in-the-philippines-segment
Statista. "Value of advertising spending in the Philippines in 2021, by segment (in million U.S. dollars)." Chart. December 1, 2021. Statista. Accessed May 23, 2024. https://www.statista.com/forecasts/1279469/advertising-spending-in-the-philippines-segment
Statista. (2021). Value of advertising spending in the Philippines in 2021, by segment (in million U.S. dollars). Statista. Statista Inc.. Accessed: May 23, 2024. https://www.statista.com/forecasts/1279469/advertising-spending-in-the-philippines-segment
Statista. "Value of Advertising Spending in The Philippines in 2021, by Segment (in Million U.S. Dollars)." Statista, Statista Inc., 1 Dec 2021, https://www.statista.com/forecasts/1279469/advertising-spending-in-the-philippines-segment
Statista, Value of advertising spending in the Philippines in 2021, by segment (in million U.S. dollars) Statista, https://www.statista.com/forecasts/1279469/advertising-spending-in-the-philippines-segment (last visited May 23, 2024)
Value of advertising spending in the Philippines in 2021, by segment (in million U.S. dollars) [Graph], Statista, December 1, 2021. [Online]. Available: https://www.statista.com/forecasts/1279469/advertising-spending-in-the-philippines-segment