APAC: top headphone brands by country 2021

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According to a survey from 2021, 32 percent of respondents in Australia owned headphones from Samsung. In comparison, boAt was the most popular speaker brand in India, with 42 percent of the respondents owning headphones from the brand in 2021.

Market share of headphone brands in selected Asia-Pacific countries in 2021, by country

Characteristic	Samsung	Sony	Apple	Bose	JBL	Philips	Sennheiser	Beats	Panasonic	Audio Technica	Logitech	Xiaomi	Huawei	Edifier	boAt
-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-

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Number of respondents

63,132 respondents

Age group

18-64 years

Special properties

Residential online population

Supplementary notes

The original survey question was: "What brand are your personal headphones?"
For more information please visit the Global Consumer Survey home page and take a look at our methodology.

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