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Beauty and personal care e-commerce in Europe – statistics & facts
Key insights
- Beauty & personal care e-commerce revenue
- 33bn USD
Detailed statistics
Beauty & personal care e-commerce market revenue in Europe 2018-2029
- Leading market segment by revenue
- Personal care
Detailed statistics
Beauty and personal care e-commerce revenue in Europe 2017-2028, by segment
- Number of online beauty & personal care users
- 140m
Detailed statistics
Users in the beauty & personal care e-commerce market in Europe 2018-2029
Editor’s Picks Current statistics on this topic
Current statistics on this topic
Related topics
Recommended statistics
Market overview
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- Premium Statistic Beauty & personal care e-commerce market revenue in Europe 2018-2029
- Premium Statistic Monthly sales growth for beauty and cosmetics e-commerce EMEA 2023
- Premium Statistic Beauty & personal care e-commerce market revenue change in Europe 2019-2029
- Premium Statistic Beauty and personal care e-commerce revenue in Europe 2017-2028, by segment
- Premium Statistic ARPU in the beauty & personal care e-commerce market in Europe 2018-2029
- Premium Statistic C2C fashion and beauty resale e-commerce market value in the EU 2022-2026
- Premium Statistic Most purchased secondhand beauty categories online in Europe 2023
Market overview
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Premium Statistic
Beauty & personal care e-commerce market revenue in Europe 2018-2029
Beauty & personal care e-commerce market revenue in Europe 2018-2029
Beauty and personal care e-commerce market revenue in Europe from 2018 to 2029 (in billion U.S. dollars)
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Premium Statistic
Monthly sales growth for beauty and cosmetics e-commerce EMEA 2023
Monthly sales growth for beauty and cosmetics e-commerce EMEA 2023
Year-on-year (YoY) sales growth of cosmetics and beauty e-commerce in Europe, Middle East, and Africa from June to November in 2023
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Premium Statistic
Beauty & personal care e-commerce market revenue change in Europe 2019-2029
Beauty & personal care e-commerce market revenue change in Europe 2019-2029
Revenue change in the beauty and personal care e-commerce market in Europe from 2019 to 2029
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Premium Statistic
Beauty and personal care e-commerce revenue in Europe 2017-2028, by segment
Beauty and personal care e-commerce revenue in Europe 2017-2028, by segment
Beauty and personal care e-commerce revenue forecast in Europe from 2017 to 2028, by segment (in billion U.S. dollars)
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Premium Statistic
ARPU in the beauty & personal care e-commerce market in Europe 2018-2029
ARPU in the beauty & personal care e-commerce market in Europe 2018-2029
Average revenue per user in the beauty and personal care e-commerce market in Europe from 2018 to 2029, by segment
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Premium Statistic
C2C fashion and beauty resale e-commerce market value in the EU 2022-2026
C2C fashion and beauty resale e-commerce market value in the EU 2022-2026
Market size of online consumer-to-consumer (C2C) fashion and beauty resale in the European Union (EU) in 2022 with a forecast for 2026 (in billion euros)
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Premium Statistic
Most purchased secondhand beauty categories online in Europe 2023
Most purchased secondhand beauty categories online in Europe 2023
Most popular secondhand beauty categories purchased online in selected European countries in 2023
Leading beauty retailers
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- Premium Statistic Italy: Top 5 Beauty online stores
- Premium Statistic France: top 5 beauty online stores 2022
- Premium Statistic Sweden: top 5 beauty online stores 2023
- Premium Statistic Top online retailers for beauty brands in UK 2023, by purchase intent clicks
- Premium Statistic Top online beauty retailers in Germany 2023, by purchase intent clicks
- Premium Statistic Top online beauty retailers in Spain 2023, by purchase intent clicks
Leading beauty retailers
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Premium Statistic
Italy: Top 5 Beauty online stores
Italy: Top 5 Beauty online stores
Top online stores in the Beauty segment in Italy in 2022, by e-commerce net sales (in million U.S. dollar)
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Premium Statistic
France: top 5 beauty online stores 2022
France: top 5 beauty online stores 2022
Top online stores in the beauty segment in France in 2022, by e-commerce net sales (in million U.S. dollars)
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Sweden: top 5 beauty online stores 2023
Sweden: top 5 beauty online stores 2023
Top online stores in the beauty segment in Sweden in 2023, by e-commerce net sales (in million U.S. dollars)
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Premium Statistic
Top online retailers for beauty brands in UK 2023, by purchase intent clicks
Top online retailers for beauty brands in UK 2023, by purchase intent clicks
Leading online retailers for beauty brands in the United Kingdom (UK) in 2023, by purchase intent clicks
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Top online beauty retailers in Germany 2023, by purchase intent clicks
Top online beauty retailers in Germany 2023, by purchase intent clicks
Leading online beauty retailers in Germany in 2023, by purchase intent clicks
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Premium Statistic
Top online beauty retailers in Spain 2023, by purchase intent clicks
Top online beauty retailers in Spain 2023, by purchase intent clicks
Leading online beauty retailers in Spain in 2023, by purchase intent clicks
Leading personal care retailers
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- Premium Statistic Italy: Top 10 personal care online stores 2023
- Premium Statistic United Kingdom: Top 10 Personal Care online stores
- Premium Statistic Germany: Top 10 personal care online stores
- Premium Statistic Top 10 personal care online stores in Sweden 2023, by e-commerce net sales
- Premium Statistic Top online personal care retailers in France 2023, by purchase intent clicks
- Premium Statistic Top online personal care retailers in Spain 2023, by purchase intent clicks
Leading personal care retailers
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Italy: Top 10 personal care online stores 2023
Italy: Top 10 personal care online stores 2023
Top online stores in the personal care segment in Italy in 2023, by e-commerce net sales (in million U.S. dollars)
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United Kingdom: Top 10 Personal Care online stores
United Kingdom: Top 10 Personal Care online stores
Top online stores in the Personal Care segment in the UK in 2022, by e-commerce net sales (in million U.S. dollar)
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Premium Statistic
Germany: Top 10 personal care online stores
Germany: Top 10 personal care online stores
Top online stores in the personal care segment in Germany in 2022, by e-commerce net sales (in million U.S. dollar)
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Premium Statistic
Top 10 personal care online stores in Sweden 2023, by e-commerce net sales
Top 10 personal care online stores in Sweden 2023, by e-commerce net sales
Top online stores in the personal care segment in Sweden in 2023, by e-commerce net sales (in million U.S. dollars)
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Premium Statistic
Top online personal care retailers in France 2023, by purchase intent clicks
Top online personal care retailers in France 2023, by purchase intent clicks
Leading online personal care retailers in France in 2023, by purchase intent clicks
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Premium Statistic
Top online personal care retailers in Spain 2023, by purchase intent clicks
Top online personal care retailers in Spain 2023, by purchase intent clicks
Leading online personal care retailers in Spain in 2023, by purchase intent clicks
Online traffic
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- Premium Statistic Most visited beauty e-commerce sites in Italy 2024
- Premium Statistic Most popular beauty and cosmetics websites in France 2023, by website traffic
- Premium Statistic Most popular beauty and cosmetics websites in Sweden 2024, by website traffic
- Premium Statistic Leading websites in the beauty sector UK 2023, by share of voice
- Premium Statistic Most popular beauty and cosmetics websites in Germany 2023, by website traffic
- Premium Statistic Most popular beauty & cosmetics websites Spain 2023
Online traffic
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Premium Statistic
Most visited beauty e-commerce sites in Italy 2024
Most visited beauty e-commerce sites in Italy 2024
Most popular health and beauty e-commerce sites in Italy as of March 2024, by unique monthly visitors (in 1,000s)
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Premium Statistic
Most popular beauty and cosmetics websites in France 2023, by website traffic
Most popular beauty and cosmetics websites in France 2023, by website traffic
Most visited beauty and cosmetics websites in France in December 2023 (in millions)
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Premium Statistic
Most popular beauty and cosmetics websites in Sweden 2024, by website traffic
Most popular beauty and cosmetics websites in Sweden 2024, by website traffic
Most visited beauty and cosmetics websites in Sweden in March 2024 (in 1,000s)
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Leading websites in the beauty sector UK 2023, by share of voice
Leading websites in the beauty sector UK 2023, by share of voice
Leading beauty websites in the United Kingdom (UK) in the 4th quarter 2023, by share of voice
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Most popular beauty and cosmetics websites in Germany 2023, by website traffic
Most popular beauty and cosmetics websites in Germany 2023, by website traffic
Most visited beauty and cosmetics websites in Germany in December 2023 (in millions)
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Premium Statistic
Most popular beauty & cosmetics websites Spain 2023
Most popular beauty & cosmetics websites Spain 2023
Most visited beauty and cosmetics websites in Spain in December 2023 (in million visits)
Consumption
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- Premium Statistic Users in the beauty & personal care e-commerce market in Europe 2018-2029
- Premium Statistic Cosmetics cross-border online shoppers in Europe 2023, by country
- Premium Statistic Online shoppers subscribing to beauty products in Europe 2023, by country
- Premium Statistic Share of shoppers buying beauty products online in Europe 2023, by generation
- Premium Statistic Share of shoppers buying beauty products online in Europe 2023, by gender
- Premium Statistic Frequency of online purchases of beauty products in Europe 2023
Consumption
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Premium Statistic
Users in the beauty & personal care e-commerce market in Europe 2018-2029
Users in the beauty & personal care e-commerce market in Europe 2018-2029
Number of users in the beauty and personal care e-commerce market in Europe from 2018 to 2029 (in million users)
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Premium Statistic
Cosmetics cross-border online shoppers in Europe 2023, by country
Cosmetics cross-border online shoppers in Europe 2023, by country
Share of cross-border online shoppers of cosmetics in Europe in 2023, by country
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Premium Statistic
Online shoppers subscribing to beauty products in Europe 2023, by country
Online shoppers subscribing to beauty products in Europe 2023, by country
Share of online shoppers having a subscription to beauty products in Europe in 2023, by country
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Premium Statistic
Share of shoppers buying beauty products online in Europe 2023, by generation
Share of shoppers buying beauty products online in Europe 2023, by generation
Share of consumers purchasing beauty products online in selected European countries in 2nd quarter 2023, by generation
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Premium Statistic
Share of shoppers buying beauty products online in Europe 2023, by gender
Share of shoppers buying beauty products online in Europe 2023, by gender
Share of consumers purchasing beauty products online in selected European countries in 2nd quarter 2023, by gender
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Premium Statistic
Frequency of online purchases of beauty products in Europe 2023
Frequency of online purchases of beauty products in Europe 2023
Frequency in which e-shoppers purchased beauty and health care products online in Europe in 2023
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