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Video-on-demand in Europe - statistics & facts
Key insights
- Consumer spending on digital video in Europe
- 21.02bn EUR
Detailed statistics
Digital video market: consumer spending in Europe 2013-2022
- Most popular VOD type in Europe
- SVOD
Detailed statistics
Popularity of various video platform types using connected TV in Europe 2022
- European country with the highest VOD revenue
- United Kingdom
Detailed statistics
Digital Market Outlook: video-on-demand revenue in selected countries 2023
Editor’s Picks Current statistics on this topic
Current statistics on this topic
Related topics
Recommended statistics
Overview
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- Premium Statistic Digital Market Outlook: video-on-demand revenue in selected countries 2023
- Premium Statistic Digital video market: consumer spending in Europe 2013-2022
- Premium Statistic Consumer spending on video in Europe 2013-2022, by sector
- Premium Statistic Popularity of various video platform types using connected TV in Europe 2022
Overview
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Premium Statistic
Digital Market Outlook: video-on-demand revenue in selected countries 2023
Digital Market Outlook: video-on-demand revenue in selected countries 2023
Video-on-demand revenue in selected countries worldwide in 2023 (in million U.S. dollars)
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Premium Statistic
Digital video market: consumer spending in Europe 2013-2022
Digital video market: consumer spending in Europe 2013-2022
Consumer spending on digital video in Europe from 2013 to 2022 (in million euros)
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Premium Statistic
Consumer spending on video in Europe 2013-2022, by sector
Consumer spending on video in Europe 2013-2022, by sector
Consumer spending on video in Europe from 2013 to 2022, by sector (in million euros)
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Premium Statistic
Popularity of various video platform types using connected TV in Europe 2022
Popularity of various video platform types using connected TV in Europe 2022
Most used video streaming platform types when using connected TV among selected countries in Europe as of March 2022
Segments
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- Premium Statistic Access to SVOD and churn rate in seletced European countries 2021
- Premium Statistic Household penetration rate of SVOD in Western Europe 2021, by country
- Basic Statistic Growth rate of video-on-demand subscribers in Europe 2018-2021
- Premium Statistic Penetration of daily online TV viewing in Europe 2011-2023
- Premium Statistic Daily online TV viewing penetration in the EU 2023, by country
- Premium Statistic Revenues from AVOD services in Europe 2016-2021
- Premium Statistic Share of consumers using AVOD services in Europe 2022, by country
Segments
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Premium Statistic
Access to SVOD and churn rate in seletced European countries 2021
Access to SVOD and churn rate in seletced European countries 2021
Access to subscription video-on-demand (SVOD) and churn rate in selected countries in Europe as of mid 2021
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Premium Statistic
Household penetration rate of SVOD in Western Europe 2021, by country
Household penetration rate of SVOD in Western Europe 2021, by country
Penetration rate of over-the-top subscription video-on-demand services in Western Europe as of September 2021, by country
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Basic Statistic
Growth rate of video-on-demand subscribers in Europe 2018-2021
Growth rate of video-on-demand subscribers in Europe 2018-2021
Year-over-year growth in number of video streaming subscribers in Europe from 2018 to 2021
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Premium Statistic
Penetration of daily online TV viewing in Europe 2011-2023
Penetration of daily online TV viewing in Europe 2011-2023
Share of people who watched TV via the internet every day or almost every day in European Union from 2011 to 2023
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Premium Statistic
Daily online TV viewing penetration in the EU 2023, by country
Daily online TV viewing penetration in the EU 2023, by country
Share of people who watched TV via the internet every day or almost every day in the European Union in 2023, by country
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Premium Statistic
Revenues from AVOD services in Europe 2016-2021
Revenues from AVOD services in Europe 2016-2021
Revenue of the ad-supported video-on-demand (AVOD) market in Europe from 2016 to 2021 (in million euros)
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Premium Statistic
Share of consumers using AVOD services in Europe 2022, by country
Share of consumers using AVOD services in Europe 2022, by country
Share of free ad-supported premium video platform users in selected countries in Europe as of March 2022
Industry leaders
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- Premium Statistic Number of SVOD subscribers in Eastern Europe 2018-2027, by platform
- Premium Statistic Number of OTT subscriptions to local services in Europe 2022
- Premium Statistic Number of Netflix subscribers in Europe in 2021, by country
- Premium Statistic NOW households in the United Kingdom (UK) quarterly 2014-2023
- Basic Statistic Quarterly number of Viaplay subscribers 2019-2023, by region
- Premium Statistic YouTube's share of AVOD revenues in Europe 2016-2021
Industry leaders
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Premium Statistic
Number of SVOD subscribers in Eastern Europe 2018-2027, by platform
Number of SVOD subscribers in Eastern Europe 2018-2027, by platform
Number of subscription video-on-demand (SVOD) subscribers in Eastern Europe from 2018 to 2027, by platform (in 1,000s)
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Premium Statistic
Number of OTT subscriptions to local services in Europe 2022
Number of OTT subscriptions to local services in Europe 2022
Number of domestic SVOD and OTT video subscriptions to selected local services in Europe in 2nd quarter 2022 (in millions)
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Premium Statistic
Number of Netflix subscribers in Europe in 2021, by country
Number of Netflix subscribers in Europe in 2021, by country
Number of Netflix subscribers in selected countries in Europe as of 2nd quarter 2021 (in million)
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Premium Statistic
NOW households in the United Kingdom (UK) quarterly 2014-2023
NOW households in the United Kingdom (UK) quarterly 2014-2023
Number of NOW households in the United Kingdom (UK) from 1st quarter 2014 to 4th quarter 2023 (in 1,000s)
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Basic Statistic
Quarterly number of Viaplay subscribers 2019-2023, by region
Quarterly number of Viaplay subscribers 2019-2023, by region
Number of Viaplay subscribers from 1st quarter 2019 to 4th quarter 2023, by region (in 1,000s)
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Premium Statistic
YouTube's share of AVOD revenues in Europe 2016-2021
YouTube's share of AVOD revenues in Europe 2016-2021
Share of revenue of YouTube of the total ad-supported video-on-demand (AVOD) market in Europe from 2016 to 2021
Content
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- Premium Statistic Viewing shares of selected local VOD shows in Europe 2021, by country
- Premium Statistic Preference of viewers for original content in Europe 2021, by country
- Premium Statistic Most in-demand original shows in the United Kingdom (UK) 2022
- Premium Statistic Most popular digital original television show genres in the United Kingdom (UK) 2021
- Premium Statistic Most in-demand original shows in Germany 2022
- Premium Statistic Most popular digital original television show genres in Germany 2021
- Premium Statistic Most in-demand original shows in Italy 2022
- Premium Statistic Most in-demand original shows in Spain 2022
Content
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Premium Statistic
Viewing shares of selected local VOD shows in Europe 2021, by country
Viewing shares of selected local VOD shows in Europe 2021, by country
Share of subscriber accounts watching selected local TV shows on streaming services in Europe in September 2021, by country
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Premium Statistic
Preference of viewers for original content in Europe 2021, by country
Preference of viewers for original content in Europe 2021, by country
Importance of original TV and streaming content in selected countries in Europe as of August 2021
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Premium Statistic
Most in-demand original shows in the United Kingdom (UK) 2022
Most in-demand original shows in the United Kingdom (UK) 2022
Most popular original television shows based on audience demand in the United Kingdom (UK) in 2022 (in times difference from average title)
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Premium Statistic
Most popular digital original television show genres in the United Kingdom (UK) 2021
Most popular digital original television show genres in the United Kingdom (UK) 2021
Digital original television show genres ranked in the United Kingdom (UK) in 2021, by audience demand
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Premium Statistic
Most in-demand original shows in Germany 2022
Most in-demand original shows in Germany 2022
Most popular original television shows based on audience demand in Germany in 2022, by difference from average title
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Premium Statistic
Most popular digital original television show genres in Germany 2021
Most popular digital original television show genres in Germany 2021
Digital original television show genres ranked in Germany in 2021, by audience demand
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Premium Statistic
Most in-demand original shows in Italy 2022
Most in-demand original shows in Italy 2022
Most popular original television shows based on audience demand in Italy in 2022, by difference from average title
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Premium Statistic
Most in-demand original shows in Spain 2022
Most in-demand original shows in Spain 2022
Most popular original television shows based on audience demand in Spain in 2022, by difference from average title
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