Luxury goods: sources of information online France 2016

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This statistic presents the sources of online information used by the French before making the purchase of a luxury product in 2016. More than 60 percent of respondents used a search engine to make their decision to purchase.

What sources of online information do you use to make a purchase decision regarding a luxury product?

Characteristic	Share of respondents
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Release date

June 2016

More information

Region

France

Survey time period

March to April 2016

Number of respondents

400 respondents

Age group

25-65 years

Special properties

people who have bought at least two luxury goods (clothing / accessories and jewelery / watches) in the last two years and have an income of more than 100,000 euros per year

Method of interview

Face-to-face interview, online survey

Supplementary notes

* The question was formulated by the source as follows: "What sources of information did you use to help you make your decision?

The source gives no information about multiple response options.

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French

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