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Podcast ad spend growth in the U.S. 2021-2025

Published by
Michele Majidi,
Feb 13, 2024
In 2023, podcast advertising spending in the United States was forecast to increase 25 percent. The expenditure would then amount to 2.28 billion U.S. dollars.

Change in podcast advertising spending in the United States from 2021 to 2025

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Release date

October 2023

Region

United States

Survey time period

2019 to 2022

Special properties

audio advertising within a podcast; includes all types of advertising on podcasts

Supplementary notes

* Forecast.

Citation formats
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Statistics on " Podcasting in selected markets worldwide "

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Other statistics that may interest you Podcasting in selected markets worldwide

Global publishers and hosts

4

Global consumption

6

United States and Canada

6

Latin America

5

Europe

8

Nordics

8

Spotlight on Australia

6

Further related statistics

17

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Topics

Audio advertising in the U.S.Online radioDigital advertising formats in the U.S.Radio industry in EuropeProgrammatic advertising in the United States
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