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This statistic shows the actions consumers took before booking a flight in the United Kingdom (UK) in 2014. According to consumers who had recently booked a flight, around 28 percent visited a web search engine (e.g. Google) and 26 percent used a price comparison website.
Pre-purchase behaviour when booking a flight in the United Kingdom (UK) in 2014
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Deloitte. (June 30, 2015). Pre-purchase behaviour when booking a flight in the United Kingdom (UK) in 2014 [Graph]. In Statista. Retrieved May 11, 2024, from https://www.statista.com/statistics/327431/pre-purchase-activities-of-flight-booking-consumers-in-the-united-kingdom-uk/
Deloitte. "Pre-purchase behaviour when booking a flight in the United Kingdom (UK) in 2014 ." Chart. June 30, 2015. Statista. Accessed May 11, 2024. https://www.statista.com/statistics/327431/pre-purchase-activities-of-flight-booking-consumers-in-the-united-kingdom-uk/
Deloitte. (2015). Pre-purchase behaviour when booking a flight in the United Kingdom (UK) in 2014 . Statista. Statista Inc.. Accessed: May 11, 2024. https://www.statista.com/statistics/327431/pre-purchase-activities-of-flight-booking-consumers-in-the-united-kingdom-uk/
Deloitte. "Pre-purchase Behaviour When Booking a Flight in The United Kingdom (Uk) in 2014 ." Statista, Statista Inc., 30 Jun 2015, https://www.statista.com/statistics/327431/pre-purchase-activities-of-flight-booking-consumers-in-the-united-kingdom-uk/
Deloitte, Pre-purchase behaviour when booking a flight in the United Kingdom (UK) in 2014 Statista, https://www.statista.com/statistics/327431/pre-purchase-activities-of-flight-booking-consumers-in-the-united-kingdom-uk/ (last visited May 11, 2024)
Pre-purchase behaviour when booking a flight in the United Kingdom (UK) in 2014 [Graph], Deloitte, June 30, 2015. [Online]. Available: https://www.statista.com/statistics/327431/pre-purchase-activities-of-flight-booking-consumers-in-the-united-kingdom-uk/