Asia: reasons to not engage with user-generated content 2023

Veuillez noter que la page demandée n’est pas disponible dans la langue par défaut sélectionnée. Vous utilisez notre plateforme dans une autre langue maintenant.

According to a survey on user-generated content (UGC) conducted by Rakuten Insight in Asia in August 2023, 57 percent of the Chinese respondents stated not to engage with UGC due to finding it irrelevant. In Indonesia, over half of the respondents deemed user-generated content untrustworthy.

Reasons for not engaging with user-generated content in Asia as of August 2023

Characteristic	China	Hong Kong	Indonesia	India	South Korea	Malaysia	Philippines	Singapore	Thailand	Taiwan
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-

Download

Source

Show detailed source information?

Already a member?

Source

Use Ask Statista Research Service

In cooperation with

Release date

October 2023

More information

Region

Asia

Survey time period

August 10 to 31, 2023

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original question: "If you do not engage with user-generated content, why not? (choose up to 3 of the most relevant answers)"

Number of respondents:
China: n= 943
Hong Kong: n= 1,149
Indonesia: n= 2,155
India: n= 11,429
South Korea: n= 3,297
Malaysia: n= 4,180
Philippines: n= 3,928
Singapore: n= 2,136
Thailand: n= 15,564
Taiwan: n= 2,793

Citation formats