Japan: popular payment methods of online purchases among male digital buyers 2022

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According to a survey conducted in 2022, credit cards, debit cards, and ATM cash cards were the most popular payment methods among male digital shoppers in Japan. Around 75.6 percent of male consumers reported using cards to pay for online purchases and online financial transactions. About 35.3 percent of the respondents used electronic money and QR code payment services.

Preferred payment methods for online purchases among male digital buyers in Japan in 2022

Characteristic	Share of respondents
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Release date

May 2023

More information

Region

Japan

Survey time period

August 2022

Number of respondents

8,782*

Age group

15 years or older

Special properties

postal questionnaire and e-mail survey

Supplementary notes

*9,898 respondents after weight adjustments.
**Including debit cards and ATM cards (cash cards).
***Including QR code payment services, Rakuten Edy, Suica, etc.

Among consumers who have purchased products, services, or digital contents online, conducted online financial transactions, or used online auctions or flea market apps in the past year.

Original question: "Which payment method did you use when buying products or conducting financial transactions via the internet?"

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