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The majority of online shoppers in Japan took reviews on e-commerce websites into consideration as revealed in a survey conducted in March 2021. While 39 percent of respondents stated that they considered the feedback of other shoppers on an online shopping platform a lot, another 52 percent stated that they were partially influenced by the reviews.
Share of online shoppers taking reviews on e-commerce websites into consideration in Japan as of March 2021
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Fancrew. (March 23, 2021). Share of online shoppers taking reviews on e-commerce websites into consideration in Japan as of March 2021 [Graph]. In Statista. Retrieved April 28, 2024, from https://www.statista.com/statistics/1290420/japan-share-online-shoppers-take-review-consideration/
Fancrew. "Share of online shoppers taking reviews on e-commerce websites into consideration in Japan as of March 2021." Chart. March 23, 2021. Statista. Accessed April 28, 2024. https://www.statista.com/statistics/1290420/japan-share-online-shoppers-take-review-consideration/
Fancrew. (2021). Share of online shoppers taking reviews on e-commerce websites into consideration in Japan as of March 2021. Statista. Statista Inc.. Accessed: April 28, 2024. https://www.statista.com/statistics/1290420/japan-share-online-shoppers-take-review-consideration/
Fancrew. "Share of Online Shoppers Taking Reviews on E-commerce Websites into Consideration in Japan as of March 2021." Statista, Statista Inc., 23 Mar 2021, https://www.statista.com/statistics/1290420/japan-share-online-shoppers-take-review-consideration/
Fancrew, Share of online shoppers taking reviews on e-commerce websites into consideration in Japan as of March 2021 Statista, https://www.statista.com/statistics/1290420/japan-share-online-shoppers-take-review-consideration/ (last visited April 28, 2024)
Share of online shoppers taking reviews on e-commerce websites into consideration in Japan as of March 2021 [Graph], Fancrew, March 23, 2021. [Online]. Available: https://www.statista.com/statistics/1290420/japan-share-online-shoppers-take-review-consideration/