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As for many French influencers, being an influencer on social media has a lot of benefits such as a fitting remuneration, passion for different brands and possible partnerships as well as a certain degree of popularity or notoriety. However, as partnerships are very tempting, for the sample of French influencers included in this study, there were several reasons to decline a partnership request. Thus, for 65 percent of influencers the main reason was that they did not believe in the product.
Main reasons why French social media influencers have to decline a partnership in 2020
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Reech. (December 8, 2020). Main reasons why French social media influencers have to decline a partnership in 2020 [Graph]. In Statista. Retrieved April 28, 2024, from https://www.statista.com/statistics/1188811/reasons-to-decline-partnership-social-media-influencer-france/
Reech. "Main reasons why French social media influencers have to decline a partnership in 2020." Chart. December 8, 2020. Statista. Accessed April 28, 2024. https://www.statista.com/statistics/1188811/reasons-to-decline-partnership-social-media-influencer-france/
Reech. (2020). Main reasons why French social media influencers have to decline a partnership in 2020. Statista. Statista Inc.. Accessed: April 28, 2024. https://www.statista.com/statistics/1188811/reasons-to-decline-partnership-social-media-influencer-france/
Reech. "Main Reasons Why French Social Media Influencers Have to Decline a Partnership in 2020." Statista, Statista Inc., 8 Dec 2020, https://www.statista.com/statistics/1188811/reasons-to-decline-partnership-social-media-influencer-france/
Reech, Main reasons why French social media influencers have to decline a partnership in 2020 Statista, https://www.statista.com/statistics/1188811/reasons-to-decline-partnership-social-media-influencer-france/ (last visited April 28, 2024)
Main reasons why French social media influencers have to decline a partnership in 2020 [Graph], Reech, December 8, 2020. [Online]. Available: https://www.statista.com/statistics/1188811/reasons-to-decline-partnership-social-media-influencer-france/