Types of functional beverages consumers have tried South Korea 2019
Rakuten Insight in November 2019, around 58 percent of respondents in South Korea stated that they had consumed fermented and probiotic drinks that claimed to promote gut health. These include beverages such as kombucha tea or drinks with added raw apple cider vinegar. Around 19.7 percent of the respondents said they had never tried any functional beverages.
According to a survey conducted by