France: social networks used to find out about a product 2019

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This survey reveals the different social networks used by French social media followers to find out about a brand, a company, a product, a service or a company director in 2019. From the graph it is visible that nearly 75 percent of respondents relied on Facebook to find this type of information, followed by Youtube with 70 percent preference. About 28 percent of social network users were rather fond of Twitter.

Main social networks used by French Internet users to find out about a brand, a company, a product, a service or a company director in 2019 *

Characteristic	Share of respondents
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Release date

February 2019

More information

Region

France

Survey time period

January 24-25, 2019

Number of respondents

1,008**

Age group

18 years and older

Special properties

Social media users

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* This question was phrased by the source as follows: "Pour chacun des réseaux sociaux suivants, à quelle fréquence l’utilisez- vous pour vous informer au sujet d’une marque, d’une entreprise, d’un produit, d’un service ou d’un dirigeant d’entreprise ?"
** The source adds the following information: only social media users were included for this question, wihch represented 89 percent of the total of the sample.

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