Most common offline purchases by type in Italy 2023

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"Pharmacy" and "Clothing / apparel / shoe store" are the top two answers among Italian consumers in our survey on the subject of "Most common offline purchases by type".
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Most common offline purchases by type in Italy as of December 2023

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Number of respondents

2,034 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these types of physical stores have you bought something from in the past 12 months?"

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