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U.S. 18- to 29-year-old consumer opinion of patterns in 2023

Published by Statista Research Department, May 14, 2024

The pattern that 18- to 29-year-olds in the U.S. said that they loved the most was stripes, with 20 percent of respondents. However, the pattern with the overall highest share of positive responses, at almost three fifths, was plaid. The pattern with the highest share of young consumers who hated it was cheetah.

Attitude of 18- to 29-year-old consumers towards patterns in fashion in the United States in 2023

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Release date

November 2023

Region

United States

Survey time period

September 26 to October 2, 2023

Number of respondents

2,000 respondents

Age group

18-29 years

Special properties

U.S. adult citizens

Supplementary notes

The survey asked respondents how they felt about the following patterns.

Totals not equaling 100 is a result of rounding.

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