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In the United States, the Amazon Prime subscriber share varied depending on their income level in October 2022. Amazon consumers that earned more than 100,000 U.S. dollars were the most likely to have a subscription, with more than 82 percent paying for the platform. A little less than 58 percent of the respondents who earn less than 50,000 dollars subscribe to Amazon Prime.
Share of Amazon Prime subscribers in the United States in October 2022, by income level
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PYMNTS. (February 27, 2023). Share of Amazon Prime subscribers in the United States in October 2022, by income level [Graph]. In Statista. Retrieved June 08, 2024, from https://www.statista.com/statistics/1416112/share-of-subscribers-amazon-prime-by-income-us/
PYMNTS. "Share of Amazon Prime subscribers in the United States in October 2022, by income level." Chart. February 27, 2023. Statista. Accessed June 08, 2024. https://www.statista.com/statistics/1416112/share-of-subscribers-amazon-prime-by-income-us/
PYMNTS. (2023). Share of Amazon Prime subscribers in the United States in October 2022, by income level. Statista. Statista Inc.. Accessed: June 08, 2024. https://www.statista.com/statistics/1416112/share-of-subscribers-amazon-prime-by-income-us/
PYMNTS. "Share of Amazon Prime Subscribers in The United States in October 2022, by Income Level." Statista, Statista Inc., 27 Feb 2023, https://www.statista.com/statistics/1416112/share-of-subscribers-amazon-prime-by-income-us/
PYMNTS, Share of Amazon Prime subscribers in the United States in October 2022, by income level Statista, https://www.statista.com/statistics/1416112/share-of-subscribers-amazon-prime-by-income-us/ (last visited June 08, 2024)
Share of Amazon Prime subscribers in the United States in October 2022, by income level [Graph], PYMNTS, February 27, 2023. [Online]. Available: https://www.statista.com/statistics/1416112/share-of-subscribers-amazon-prime-by-income-us/