French employees purchase after social media exposure in 2020, by company size
Considering the size of a company, this graph shows which companies made purchases following a post, ad or information posted on social networks in France in 2020. It appears that more than half of the French business decision makers who made purchases through social media were in a business with less than 10 employees (46 percent), followed by companies with 50 to 99 employees (42 percent).