Enregistrements et webinars à la demande

Profitez n'importe où et quand de nos webinars enregistrés gratuits et des connaissances accumulées de nos experts chez Statista. Comprenez mieux les différents sujets qui ont été discutés au cours des derniers mois dans le cadre de nos webinars « Data on Stage » et « Digital Economy » ainsi que de nos Partner Webinars.

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22 juillet 2021
data-on-stage
Data in Healthcare

This recorded webinar from July 2021 points out the importance of the significance of data usage in medical research and healthcare. Apart from the pandemic, what further potential can the proper handling of data bring to the health sector?

The importance of data in medical research and healthcare has been on everyone's lips at least since the Covid-19 crisis. Amongst other things, this webinar sheds light on what data is needed for the various use cases in healthcare, where this data is obtained, what business models are associated with it, and how these are influenced by data protection requirements.

Thilo Löwe, Managing Director LSP & nxt Statista, and Philipp Thiele, Director LSP, were talking about:
• Market drivers of “data in healthcare”
• Data sources and challenges in data acquisition
• How to capture value with data in healthcare

In the end, Thiele answered the question of whether the EU has plans to introduce a common electronic patient record.

Durée 30 minutes

Langue Anglais

23 juin 2021
digital-economy
Digital Economy France

In June 2021 this webinar was recorded and covered the topic ''Digital Economy France''. France is among the top five economic forces in Europe. Covid-19 had a strong impact on the current digital trends of this country. For example, the e-commerce sector is growing significantly.

Where exactly is this current upswing taking the country’s digital economy? 

Nelly Dux, researcher Internet & e-commerce, gave insights into France’s digital economy in a 30-minute webinar.

The webinar covers:

• Digital trends and e-commerce in France

• Key players and national competition

• Impact of Covid-19 on the digital economy

 

Durée 30 minutes

Langue Anglais

17 juin 2021
data-on-stage
Smart Cities

''Smart Cities'' was the topic of our webinar in June 2021. The idea of a smart city is basically designed to improve the quality of life and increase the efficiency of an urban area. The question is: where do we currently stand on the road to fully developed smart cities?

There are dozens of ways to define the complex idea of smart cities and their diverse goals.

During the recorded 30-minute webinar, Arne Holst, Lead Research Technology & Telecommunications at Statista, provides insights into the topic of smart cities. Participants get insights into topics such as:
• Outlook for the smart city segment
• Key players in the market
• Benefits of smart city solutions

Durée 30 minutes

Langue Anglais

20 mai 2021
data-on-stage
Smart Mobility

The recorded webinar from May 2021 focused on Smart Mobility. The general way in which we move people and goods today is deeply flawed. Therefore, traditional mobility concepts need to be transformed to make transportation cleaner, safer, and more efficient.

Faced with climate change, congested cities, and accident fatalities, the way we transport people and goods must change drastically. Smart mobility explores ways to tackle these challenges by making transportation cleaner, safer, and more efficient.

During the 30-minute webinar, participants get insights into the following topics in particular:
• Aspects of smart mobility that contribute to more sustainable transportation
• Exclusive data on the electric vehicle and autonomous driving markets
• Impact of Covid-19 on the transportation sector

In the end, our speakers answer the question if the electric vehicle sales numbers are for full-electric only, or if they also include plug-in hybrids. Terfehr also answers the question of whether people still take good care of their cars.

Durée 30 minutes

Langue Anglais

22 avril 2021
data-on-stage
Software is also eating the B2B World

In this recorded webinar from April 2021 the advantages and disadvantages of software were discussed. Software is not new, neither is it as established as it could be in the B2B world.

Software is everywhere. In various shapes and forms, such as apps, clouds, and data, software is enabling innovative breakthroughs in the business world. Eight of the ten most valuable companies are B2C software-driven companies. Going forward, more and more B2B industries will also be disrupted by software.

Peter Kautz, Managing Director at Statista Q, gives detailed insights into the impact of software on the B2B world in this 30-minute webinar. Among other things he focused on:
• Digital acceleration through AI, Big Data and 5G
• Workforce transformation
• Changes in B2B business models

At the end of the webinar, Kautz goes into detail about the possibilities of monitoring employees' work effectiveness in remote work.

Durée 30 minutes

Langue Anglais

25 mars 2021
digital-economy
Digital Economy Nordics

This webinar took place in March 2021 and introduced the Nordic states and their digital environment. The speakers shine light on its digital markets – including trends and developments in e-commerce.

About 3 % of all Europeans live in Nordic countries but the GDP per capita is two to three times higher than the European average. This enables the region to create a unique environment for digitization – a key point for digital economy. Lars Suhren, Director B2C Market Outlooks at Statista, and Jaana Kurjenoja, Chief Economist Finnish Commerce Federation, will give insights into the digital economy of Nordic countries.

In the 30-minute webinar topics are covered such as:
• Key economic indicators and the digital environment in Nordic states
• Trends, market size and development of eCommerce
• Key players and consumer behavior

In the end, Jaana Kurjenoja answers the question on the performance of discount store chains during the pandemic.

Durée 30 minutes

Langue Anglais

18 mars 2021
data-on-stage
Digital Advertising: Update on Markets and Trends

Hubert Jakob, COO of Statista, explains in the recorded webinar from March 2021 the exact impact and consequences of the pandemic. COVID-19 led to changes in consumer lifestyles and forced companies to adapt their marketing strategies.

Digital advertising has been strengthened by Covid-19, while other, traditional advertising channels have lost importance. But it is not only the shift to digital channels that influences the advertising market. Legal issues and competitive pressures additionally influence the overall market situation.

The 30-minute webinar focused on the following aspects in particular:
• The impact of Covid-19 on the advertising industry.
• Emerging segments and new players
• The role of e-commerce giants
• The influence of legal developments

In the end, Hubert Jakob went into more detail on advertising in gaming.

Durée 30 minutes

Langue Anglais

18 février 2021
data-on-stage
The Importance of Data in Times of Uncertainty

In this recording from February 2021, we talk about how the Corona crisis has shown companies how crucial up-to-date and reliable data are. Current and trustworthy data and information are indispensable for companies – especially in fast-moving and unpredictable times.

In 2020, consumer behavior and economic forecasts have changed drastically and extensively.
In the webinar "Importance of Data in Times of Uncertainty", Christian Kascha, Team Lead at Statista Research and Analysis, takes a closer look at the drastic changes.

The topics covered are:
• Changes in consumer behavior during Covid-19
• Instability of forecasts and the impact on the value of data
• Success and failure of certain industries and business models
• Challenges and learnings for market research

Christian Kascha goes into more detail about the participants’ questions on the development of business visions in times of Covid-19.

Durée 30 minutes

Langue Anglais

21 janvier 2021
data-on-stage
Data in Media

In our webinar recording from January 2021, Mark Schröder addressed how value is created through data. In today’s economy, the utilization of data is crucial and creates competitive advantages. Despite this, there are still misconceptions in many traditional media companies about the purpose of data.

In business, the use of data is crucial. For companies that know how to handle data, this means a competitive advantage. Despite these opportunities, awareness of the potential in data has not yet grown in all media companies. Mark Schröder addressed the following points during the webinar:
• Challenges for media companies in using data
• How value is created through data
• Specific use cases of data strategies in the media industry

Mark Schröder answered the question of how learnings from data projects can be implemented sustainably over the long run at the end of the webinar.

Durée 30 minutes

Langue Anglais

10 décembre 2020
data-on-stage
Digital Advertising: Markets, Trends, Players

Within this recorded webinar from December 2020 Hubert Jakob, Statista COO, explained the effects and implications of Covid-19 on digital advertising. The advertising industry has been hit hard by the consequences of the pandemic.

Out-of-home advertising declined sharply during the pandemic. But in 2020, the advertising industry has also undergone major changes in other areas. Hubert Jakob explained the impact on the expected growth of the digital advertising industry as well as on important markets, trends and players in the webinar "Digital Advertising".

Particular emphasis is placed on the following topics:
• Contrast in the development of traditional and digital advertising market segments
• Trends that will shape digital advertising in the future
• Key players and their market shares in the industry

 

Durée 30 minutes

Langue Anglais

18 novembre 2020
data-on-stage
Data Readiness Check – How to prepare for a data-driven future?

The recorded webinar from November 2020 focused on the following topic ,,Data Readiness Check''. Advancing digitalization puts companies in the position of having to deal with a lot of data. The webinar looked at whether companies are ready for data-driven business.

And the digitalization brings many opportunities and challenges – but not all companies are ready for it. Florian Hollender, Partner at nxt statista, gives an insight into the Data Readiness Check.

During the 30-minute webinar, he answers the following questions:
• What does data readiness mean for companies?
• Are today's companies ready for a data-driven future?
• What challenges do companies need to overcome to achieve greater data readiness?

At the end Florian Hollender answers the question how to start the change of a business to a data business modell.

Durée 30 minutes

Langue Anglais

29 octobre 2020
digital-economy
Digital Economy Africa – mobile money explosion across the continent

In this recorded webinar from October 2020 James Cherowbrier gave insights into digital markets and trends throughout Africa. He further explained how Covid-19 affects the digitalization process in mobile technology across the continent.

Covid-19 has accelerated the adoption of Mobile Money across African nations significantly. Many countries across the continent implemented policy changes in response to the pandemic in order to increase the number of digital payments and support businesses and individuals.

During the recorded 30-minute webinar, participants can learn about the following aspects in particular:
• Africa’s economic forecasts, prosperous and promising countries
• The current effects of Coronavirus across Africa
• Unique usage of mobile payment systems
• Threats and opportunities for a digital future

Durée 30 minutes

Langue Anglais

22 octobre 2020
data-on-stage
Cancel Culture

Nicolas Loose presented in October 2020 an emerging cultural phenomenon and shared his findings on Cancel Culture within this recorded webinar.

The extensively discussed internet phenomenon Cancel Culture is a form of public boycott in response to supposed misconduct or controversial behavior. This threatening and real situation affects the reputation of companies and individuals. Particular emphasis in the 30-minute webinar is placed on the following topics:
• The background and impact
• How widespread is the phenomenon?
• What are the biggest risks for brands and companies?
• What strategies can companies use to avoid being canceled?

Finally, Nicolas Loose answered a question about the transnational Black Lives Matter movement.

 

Durée 30 minutes

Langue Anglais

24 septembre 2020
partner-webinars
Future Factors: Outlook for Digital Marketing

This webinar was recorded in September 2020 and covered the five essential digital market trends, that can be observed. Simon Kemp, founder of Kepios and Chief Analyst at DataReportal, gave insights into trends that shape the future of connected media and digital marketing.

In 2020, digital connectivity and global online interactions rose to unknown heights.

Within the taped 30-minute webinar the following topics are discussed:
• Global state of digital marketing
• Impact of Covid-19 on digital behavior
• Emerging opportunities for marketers

In the end, Simon Kemp answered the question of which countries in the Asia Pacific offer growth potential and if it becomes pointless to invest in SEO considering the current trends in voice search.

Durée 30 minutes

Langue Anglais

17 septembre 2020
data-on-stage
Climate Change: Objectives, Challenges and Innovations

The following webinar took place in September 2020 and thematised the climate change and global warming. Michael Adam explores innovative potentials and the influence of Covid-19 on reaching climate targets.

Following current governments’ energy plans under the Paris Agreement will lead to missing the CO2 targets by over 70% by 2050. Michael Adam, Chief Content Officer at Statista, provided insights into data on the development of climate change and the associated global warming.

In the 30-minute webinar Michael Adam talked about the following topics, such as:
• Climate change in 2020
• Influence of Covid-19 on reaching climate targets
• Consequences and opportunities for the economy
• Innovation potential for reducing the greenhouse effect

At the end, Michael Adam answered the question whether nuclear power could be part of the solution and talks about the importance of creating a social contract within the G20 countries.

Durée 30 minutes

Langue Anglais

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