Fixed internet subscriptions keep rising
The use of fixed internet in Algeria has risen constantly in recent years. Fixed internet subscriptions grew from around 3.3 million in 2018 to 4.3 million in 2022. Concurrently, the penetration rate of fixed broadband subscriptions also increased significantly in the last decade, more than doubling between 2014 and 2020. Most Algerian subscribers access the internet through asymmetric digital subscriber line (ADSL) and leased line (LL) connections, the most popular fixed internet technologies in the country.Mobile internet leading the web traffic
With the country‘s increased mobile phone adoption and improved internet infrastructure, Algeria’s population extensively uses mobile devices to access the internet. Such devices generate roughly 60 percent of the web traffic in the country. In 2022, Algeria had over 40 million mobile internet subscriptions and a penetration rate exceeding 60 percent. Most mobile internet users opt for 4G technologies and prepaid solutions. Moreover, Algérie Télécom Mobile, Optimum Télécom Algérie, and Wataniya Télécom Algérie are the most popular mobile internet operators.Social media and online activities
Due to the growing internet penetration, Algeria’s social media users have increased in recent years. After Egypt, the country has the second largest social media audience in the North African region. Facebook and Messenger are the leading social media platforms, counting around 30 million and 25 million users, respectively. Apart from social networks, Algerian users engage in several other online activities. For instance, online purchases have become increasingly popular, driven by the electronics and fashion e-commerce segments. The rising internet diffusion and e-commerce adoption also led to more frequent online payments in recent years. However, the country’s online banking penetration remains relatively low.
