Cinema Concessions - South Korea

  • South Korea
  • In South Korea, revenue in the Cinema Concessions market is projected to reach €1.09bn in 2025.
  • Revenue is expected to exhibit an annual growth rate (CAGR 2025-2029) of 2.65%, which will result in a projected market volume of €1.21bn by 2029.
  • The number of viewers in the Cinema Concessions market in South Korea is anticipated to amount to 35.8m users by 2029.
  • User penetration in South Korea will be 65.8% in 2025 and is expected to increase to 69.7% by 2029.
  • The average revenue per viewer in this market is expected to reach €32.11.
  • In a global context, it is notable that most revenue will be generated the United States, with an expected total of €9,968.00m in 2025.
  • In South Korea, cinema concessions are increasingly integrating innovative local snacks and beverages, enhancing the overall movie-going experience and boosting audience engagement.

Key regions: Germany, Europe, United States, China, United Kingdom

 
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Analyst Opinion

The Cinema Concessions Market in South Korea is witnessing mild growth, influenced by factors such as changing consumer preferences for snacks, competition from home entertainment options, and the overall recovery of the cinema industry post-pandemic.

Customer preferences:
In South Korea, the Cinema Concessions Market is experiencing notable shifts as consumers increasingly prioritize healthier snack options and unique culinary experiences while watching films. This trend is influenced by a growing awareness of nutrition and wellness, particularly among younger demographics. Additionally, the rise of social media has led to the popularity of visually appealing snacks, prompting cinemas to innovate their menus. Furthermore, the resurgence of in-theater dining experiences reflects evolving lifestyle preferences, catering to audiences seeking a more immersive and enjoyable outing.

Trends in the market:
In South Korea, the Cinema Concessions Market is increasingly adapting to consumer demands for healthier and more unique snack options during film screenings. The trend is particularly notable among younger audiences, who are prioritizing nutrition and wellness. Social media's influence is evident as visually appealing snacks gain popularity, driving cinemas to revamp their menus. Additionally, the rise of in-theater dining experiences reflects a shift towards more immersive outings, prompting industry stakeholders to innovate and enhance customer experiences to remain competitive in a dynamic market landscape.

Local special circumstances:
In South Korea, the Cinema Concessions Market is shaped by a unique blend of cultural preferences and technological advancements. The country's rich culinary heritage influences snack offerings, with traditional foods like tteokbokki and kimbap gaining traction in cinemas. Additionally, the rapid adoption of mobile payment systems and apps enhances consumer convenience, allowing for seamless transactions. Regulatory support for healthier food options aligns with public health initiatives, encouraging cinemas to offer nutritious alternatives, thereby transforming the overall viewing experience and catering to evolving consumer tastes.

Underlying macroeconomic factors:
The Cinema Concessions Market in South Korea is significantly influenced by macroeconomic factors such as consumer spending trends, economic stability, and demographic shifts. The country's robust economic health, characterized by steady GDP growth and low unemployment rates, enhances disposable income, enabling consumers to indulge in cinema experiences. Additionally, fiscal policies promoting cultural industries, alongside global trends towards experiential entertainment, further stimulate market demand. The increasing popularity of streaming services also challenges traditional cinema, prompting operators to innovate their concessions by incorporating gourmet offerings and unique merchandise, thus adapting to evolving consumer preferences.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Cinema market, which comprises revenues from box office, advertsing and concessions. The market includes both consumer and advertising spending. All monetary figures refer to consumer spending on tickets and concessions. This spending factors in discounts, margins, and taxes.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.

Vue d’ensemble

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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