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Inbound tourists' perceptions of Great Britain since Brexit 2016-2018

Visit Britain research conducted August 2016 - March 2018

This report gives the results of a consumer sentiment survey undertaken with key inbound visitor markets to the United Kingdom (UK) following the EU referendum in 2016 ('Brexit'). Conducted over four waves between August 2016 and March 2018, it provides insights into international perceptions of Britain's welcome, value for money as a tourist destination and the effect of the referendum on travelers' propensity to visit Britain.

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