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In India 53 percent of the respondents said that their preferred purchase channel for buying personal care products are online aggregators. Another important purchase channel with a share of more than 30 percent are online cosmetic platforms. Physical stores were preferred by less than one fifth.
Preference for shopping channels of personal care products in India in 2021
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Praxis Global Alliance. (March 4, 2021). Preference for shopping channels of personal care products in India in 2021 [Graph]. In Statista. Retrieved May 23, 2024, from https://www.statista.com/statistics/1232248/india-preferred-channel-for-purchase-of-personal-care-products/
Praxis Global Alliance. "Preference for shopping channels of personal care products in India in 2021." Chart. March 4, 2021. Statista. Accessed May 23, 2024. https://www.statista.com/statistics/1232248/india-preferred-channel-for-purchase-of-personal-care-products/
Praxis Global Alliance. (2021). Preference for shopping channels of personal care products in India in 2021. Statista. Statista Inc.. Accessed: May 23, 2024. https://www.statista.com/statistics/1232248/india-preferred-channel-for-purchase-of-personal-care-products/
Praxis Global Alliance. "Preference for Shopping Channels of Personal Care Products in India in 2021." Statista, Statista Inc., 4 Mar 2021, https://www.statista.com/statistics/1232248/india-preferred-channel-for-purchase-of-personal-care-products/
Praxis Global Alliance, Preference for shopping channels of personal care products in India in 2021 Statista, https://www.statista.com/statistics/1232248/india-preferred-channel-for-purchase-of-personal-care-products/ (last visited May 23, 2024)
Preference for shopping channels of personal care products in India in 2021 [Graph], Praxis Global Alliance, March 4, 2021. [Online]. Available: https://www.statista.com/statistics/1232248/india-preferred-channel-for-purchase-of-personal-care-products/